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“There’s only two kinds of coaches: Those who coach great players and those who are ex-coaches.” — Geno Auriemma


A detailed look at one of basketball’s most unconventional systems — pace, pressure, substitutions and shot volume all working together.


Blu Dot surpasses 2,000% ROAS with self-serve CTV ads

Blu Dot used Roku Ads Manager to drive incredible results for its furniture sales event. Its strategy hinged on custom audiences and retargeting, where intent was strongest.

“Roku has been a top performer,” said Blu Dot’s Claire Folkestad. “We have seen…CPMs lower than any other CTV partner we've worked with.”